Yahoo Publisher Network
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seo



Joined: 16 Mar 2006
Posts: 1999

PostPosted: Thu Apr 27, 2006 12:49 am    Post subject: Yahoo Publisher Network Reply with quote   

What do you think about Yahoo Publisher Network?
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highpeak



Joined: 01 May 2006
Posts: 87
Location: Chapel-en-le-Frith, UK

PostPosted: Tue May 02, 2006 8:41 pm    Post subject: Reply with quote   

Hi

Out of all the money spinning things out there I think the Yahoo Publisher Network is the only one that I have not tried. Do you have any examples of pages using this?? I do like adsense, is it comparible to adsense in terms of accuracy of matching your page content to the ads???
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Rooted



Joined: 03 May 2006
Posts: 40
Location: St. Louis, MO

PostPosted: Fri May 05, 2006 3:52 pm    Post subject: Reply with quote   

I highly recommend YPN.. almost every thing about it is better than Adsense. Higher payouts for a click, better reporting, great customer service (including an 800 number where you talk to live people).

Targeting is still the biggest area that needs work because they don't have a big enough pool of advertisers to choose from but it is consistently improving and the higher payouts seem to make up for the lower CTR for most publishers.
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rmwebs



Joined: 01 May 2006
Posts: 71
Location: http://whichbb.com/forum

PostPosted: Fri May 05, 2006 3:56 pm    Post subject: Reply with quote   

Unfortunately im unable to use YPN as its not yet availible in the UK Sad

Hopefully it will be out of BETA soon thogh.
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highpeak



Joined: 01 May 2006
Posts: 87
Location: Chapel-en-le-Frith, UK

PostPosted: Fri May 05, 2006 6:33 pm    Post subject: Reply with quote   

Hi

I did not realise that it was not yet available for the UK Sad but jusdging by the last comments the higher payout than Google is very interesting. I will be looking out for a UK release with bated breath.
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seo



Joined: 16 Mar 2006
Posts: 1999

PostPosted: Fri May 05, 2006 11:18 pm    Post subject: Reply with quote   

rmwebs wrote:
Unfortunately im unable to use YPN as its not yet availible in the UK Sad

Hopefully it will be out of BETA soon thogh.

Does it mean that only US publishers can run ads AND Yahoo only runs ads targeting US audience?
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Rooted



Joined: 03 May 2006
Posts: 40
Location: St. Louis, MO

PostPosted: Sat May 06, 2006 3:50 am    Post subject: Reply with quote   

Yes, while YPN is in BETA, it is limited to US publishers and the publishers don't make money off clicks from IPs outside the States.
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seo



Joined: 16 Mar 2006
Posts: 1999

PostPosted: Sat May 06, 2006 5:09 am    Post subject: Reply with quote   

Ok ... so, if you're getting a fair amount of traffic from non-US audience, then what would you do? Would you display different ads? If so, how?
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rmwebs



Joined: 01 May 2006
Posts: 71
Location: http://whichbb.com/forum

PostPosted: Sat May 06, 2006 9:09 am    Post subject: Reply with quote   

seo wrote:
Ok ... so, if you're getting a fair amount of traffic from non-US audience, then what would you do? Would you display different ads? If so, how?


They only alow sites that are focused or receive over 65% of US traffic.
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seo



Joined: 16 Mar 2006
Posts: 1999

PostPosted: Sat May 06, 2006 9:38 am    Post subject: Reply with quote   

rmwebs wrote:

They only alow sites that are focused or receive over 65% of US traffic.

Ok, let's say that you have that website. Then what would you about 35% of the traffic? It's pretty significant.
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SKETCHi



Joined: 28 Apr 2006
Posts: 26

PostPosted: Sat May 06, 2006 11:47 pm    Post subject: Reply with quote   

I've been using Yahoo Publisher Network since November of last year and I love it. The payouts at the start were insanely high compared to Google AdSense. The average cost per click was in the mid $x.xx. However, there are a lot more advertisers now and the revenue has been slowly dropping down to AdSense level.

I would still highly reccomend it over Google AdSense any day, simply because the support.

seo, my website is like that Smile. I am waiting for it to get out of beta so I can get some more money Very Happy. I have a large European audience. But even though, I am still making more than I did with AdSense.
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seo



Joined: 16 Mar 2006
Posts: 1999

PostPosted: Sun May 07, 2006 12:06 am    Post subject: Reply with quote   

SKETCHi wrote:
seo, my website is like that Smile. I am waiting for it to get out of beta so I can get some more money Very Happy. I have a large European audience. But even though, I am still making more than I did with AdSense.

I just hate the fact that I am relying on AdSense so much. I manage to get to the point which 50% of my total income is generated by other means, but AdSense is the only contextual ad that I publish. I'd like to diversify.
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Rooted



Joined: 03 May 2006
Posts: 40
Location: St. Louis, MO

PostPosted: Mon May 08, 2006 4:02 am    Post subject: Reply with quote   

I also have a lot of visits from Europe and Canada (maybe 10 to 15%) on my webmaster forum that runs YPN ads but I haven't seen clicks being adjusted out. I'm trying to figure out if they have managed to just keep them from appearing in my revenue report in the first place or if the foriegn visitors are just not clicking.
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retsop



Joined: 25 Jun 2006
Posts: 140

PostPosted: Mon Aug 28, 2006 6:05 am    Post subject: Reply with quote   

Is anyone have a clue when BETA will finish ?

Regards
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seo



Joined: 16 Mar 2006
Posts: 1999

PostPosted: Mon Aug 28, 2006 6:45 am    Post subject: Reply with quote   

retsop wrote:
Is anyone have a clue when BETA will finish ?

Regards
My wild guess is that YPN is more or less ready. YPN hasn't come out of beta not because its software isn't ready but because its marketing isn't ready. YPN probably doesn't have enough inventory of ads to have a vast number of publishers like Google. That's my guess.
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