Why do you need to re-design your website?

seolinkgenie · Joined: 22 Jun 2009 Posts: 1

Recently, I have received emails and calls from some companies in need of website re-design. They always come with the same question " why re-design?" if the information is already online.

Below I have posted some reasons

* Unfinished website: it is very common that the person that was hired in first instance doesn't finish the project ( not in all the cases) but it happens when you hire unprofessional persons withour any trajectory or referral, nor even a good testimonial, mostly they leave the images 50% processed and many broken links, then, runaway with your money.

* Web design wrong: in many cases the image doesn't match the website's identity or purpose ( logo, colors, etc.)

* Low quality website: the quality standards are very important due to the economy globalization, that way, our website can be visible worldwide.

* You are not satisfied with the images: if the company or freelancer who provides you the service doesn't include a high quality image that portraits the company properly, you are definately needing a change.

In many cases, the first time that a customer gets any kind of web design, he/she doesn't have many knowledges about what needs to be considered when purchasing a website design, therefore they can be attracted to false services that will create false expectations and will not comply their needs.

That's why in a second or third case, the clients realize they already have the necessary knowledge to seek and find a complete web design study that fills the requirements and plans developed by the project's owner.

Important: Analyze the existing options ( quality, timeline and price), in first instance what may seem the best option ( price) may not be the appropriate one (it may cause you money and time waste) and you will not be satisfied with the results.
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asuthosh · Joined: 11 Feb 2010 Posts: 3

Other than your reasons , here are few things I remember.
-Some interactive site needs new look to give fresh feeling to users.
-Some site, designs, layouts may not optimize for SEO. So sometimes new design is needed to make the site more SEO friendly.
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